|
Mixtur is an outsource marketing firm that helps technology companies research, plan and execute marketing strategies and programs to accelerate growth. Our Virtual Marketing Team approach delivers access to a full marketing department or just the right expert.
Our reputation is built on years of client-side experience, leading the marketing and product development teams at publicly-traded, start-ups, and venture-backed firms in Internet services, software, and technology products and services. We know what works (and what doesn't) from every angle because at some point we've worn just about every hat in the marketing discipline (plus hats in sales, operations, customer service and even engineering and IT!).
We are passionate about the power of marketing done right and offer flexibile relationship options – on-demand, retained, or project-based – to meet the unique needs of our clients.
Mixtur's office is located in the City of Bainbridge Island, a short ferry ride from downtown Seattle. We also have a strong presence in Northern Virginia.
Principals
Passionate marketing, creative and business professionals lead the Mixtur team. With years of hands-on experience in the technology industry, combined with vision and diligence, our senior team orchestrates powerful results for clients and a fun and challenging work environment for staff.
Mark Eissler — President/CEO, Creative Director
Mark leads Mixtur's overall operations and provides technical and creative leadership for client projects.
An entrepreneurial spirit, Mark has the unique combination of being both a technical and creative talent. His career has included the founding of a graphic design company, leading technical teams at Internet and software firms, and participating in the production of television commercials and serials in Canada. As a product manager, Mark has led a team developing broadband products for a major Internet company. As a creative talent, he has designed and produced many Web sites along with corporate and product collateral, ranging from product packaging to sales sheets and custom holiday greeting cards. Prior to founding Mixtur, Mark served in a range of technical and product management positions at such companies as Interlog, PSINet Canada, eGrail and Digimo.
Mark earned a degree in Computer Science from the University of Maryland. He also studied marketing, advertising sales, radio, film and television production at Ryerson University in Toronto.
Annie Eissler — Vice President, Client Services
Annie leads Mixtur's client services division, which includes marketing services, project management, and new business development.
Annie has extensive experience designing and executing market penetration, revenue generation, branding and PR strategies for technology products, services and companies in the business-to-business and consumer space in the U.S., Canada, and Europe. Over the past twenty years, she has led marketing operations for Internet, telecommunications, software, Web-based services, and IT firms ranging from publicly traded companies to venture-backed start-ups. She has held positions from marketing manager and product manager to director of e-business and vice president of marketing at such companies as PSINet, Synchris, COMTek, and ARC.
Annie earned a BA in Political Science from the University of California and an MA in International Relations from The American University.
Jeanette Mifsud — Senior Director, Product Marketing Services
Jeanette specializes in research and planning, business-to-business lead generation, online advertising, and Web marketing.
Jeanette's twenty-year career in the U.S. and European technology industry includes fourteen years spent in marketing. She has served in positions ranging from direct sales and channel development to product marketing in industry leading companies such as Wall Data and Avaya. Jeanette has also worked with Attachmate, TeleNav, Autodesk, and Adobe.
Jeanette received her BA Joint Honours in Economics and German from the University of Kingston, U.K.
Kimberly Golub — Senior Director, Product Management Services
Kimberly specializes in strategic marketing, product management, and e-business process management.
Kimberly has over thirteen years of experience defining, developing, and delivering technology products and services for start-up and small organizations targeting small to medium sized businesses in both domestic and international markets. Her strong belief, and success, in leveraging people, process, and technology to deliver customer value, obtain and retain revenue, and improve operational efficiencies has been put into practice at such companies as Viatel, Cable & Wireless, Teligent, USInternetworking, Cambrian Communications, ARC, and COMTek.
Kimberly earned her BA in Economics from Fairfield University.
|